UWE reaching out to Chinese students – and business leaders of the future

Businesses looking to export educational services to China can find out how UWE connects to and recruits from the Far East at the next Bristol and West of England China Bureau Pow Wow on November 23.

The popular networking event will be hosted and sponsored by UWE’s Bristol Business School.

Bureau Director Richard Lowe said: “Following the success of our October meeting which focused on manufacturing opportunities, next month’s Pow Wow will focus on how UK education providers can help foster an effective two-way relationship with China.”

Noordin Shehabuddeen, Director of UWE’s Bristol Business Engagement Centre (BBEC) and Associate Professor in Innovation and Entrepreneurship, will welcome guests and deliver a speech on the UWE departments that work with China and Chinese students.

This will include a look at how UWE recruits in China and how the students, once they get here, interact with UK businesses going forward.

Bureau Chief Executive Dianne Francombe said: “Noordin is an Associate Professor in Innovation and Entrepreneurship and leads a range of ambitious programmes aimed at further strengthening UWE’s role as a provider of cutting edge business-relevant education and solutions.

“Located within the state of the art Business and Law School facility, BBEC is an effective gateway to industry.”

Sophie Turnbull, Head of International Recruitment at UWE will describe the opportunities and nuances associated with accessing the Chinese education market, while Colette Percival, Head of External Relations Development (Employability and Enterprise), UWE Bristol will talk on how Chinese (and international students) support UK businesses. There will also be opportunities for further networking with like-minded business people.

Dianne Francombe said: “Bristol’s expertise in these areas of business has already attracted Chinese digital technology firms and this networking event will offer a unique insight into what is driving interest in China.”

Early booking is recommended to avoid disappointment. China Bureau Corporate and Personal Members are entitled to invite a complimentary guest.

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