Liu Shishi is considered to be one of the most trend-setting and highly influential fashion icons in China, well known for her flair for new things and her impeccable sense of style. The famous film and TV star known throughout Asia, has been appointed as the new Folli Follie ambassador and representative in China.
Folli Follie, a global leading lifestyle accessory brand, has had a dynamic presence in Greater China for over 10 years. It has more than 200 Folli Follie stores located in hi-fashion streets in 62 cities in China.
The company presented the Chinese campaign starring Liu Shishi at the official Press Conference that took place last week at Ritz Carlton Pudong Hotel located in the fashion epicenter of China, Shanghai. Liu Shishi made a stunning appearance at the event. Liu Shishi styles her outfits with jewellery, amazing watches and unique accessories that allow her to shine-through.
Mr. George Koutsolioutsos, CEO, Folli Follie Group, noted: “The Chinese market is of strategic importance to us. Ever since debuting in China, our brand has always been committed to providing fashionable luxury to every female pursuing beauty through exquisite products of diversified styles and unique design. Miss Liu will help enhance further our fashion style and promote its positive attitude to Chinese consumers illustrating more of our wonderful stories about fashion.”