Orientouch Entertainment announces TOUCH Music Live, a brand new Live Music Event concept that will showcase a variety of top artists and bring them closer to the Chinese communities across Europe.

Since 2010, Orientouch has organised European concerts for world-class artists like Eason Chan, Joey Yung, Jam Hsiao, Andy Hui, Edmond Leung, William So, Dicky Cheung, Sandy Lam and Mayday, and is regarded as a frontrunner in organising large-scale events targeting the Chinese communities in Europe.

With the new TOUCH Music LIVE concept, Orientouch is once again set to become the pioneer in the European concert industry allowing music lovers to experience a new music sensation that revolves around music in its purest form.

Kevin Chow, General Manager of Orientouch Entertainment:

“Bringing people together has always been my personal drive to organise live music concerts in the first place. Unfortunately, throughout the early years there was a lack of entertainment for Oriental people living in Europe. Looking back at all the concerts that we have organised thus far, I truly think that we have succeeded to bring high quality entertainment to the Oriental community. Now, in this fast-paced society where a lot of things happen online, I want to bring people closer together. With TOUCH Music Live we will bring unexpected, talented, popular artists from East Asia to intimate small venues in Europe, where the audience can be closer to the artist, and the artist closer to the audience. No big productions, no special effects, it is all back to basic, a pure and raw experience of music.”

The first TOUCH Music Live concert tour is scheduled to be launched this autumn, including concerts scheduled in Amsterdam, Berlin, Paris, London and Manchester. The official event announcement will take place on Monday 4 September 2017.